BY PNLP
Association of Coaching Accredited Advanced Diploma in Coaching

NLP Business Coaching

Building a career, getting an interesting job, and finding opportunities to progress are important to most people. After all, you spend a huge amount of time at work. You hope that your career brings personal development, fulfillment, and, of course, the means you need to live a comfortable life. Yet some-times your working life falls short of your expectations and hopes

Making a success of your working life and achieving your professional goals and dreams depends on more than your qualifications, experience, and jobrelated skills. These days, getting on at work relies on exceptional communication skills and the ability to flex and change continually.

Understanding the principles and tools of neuro-linguistic programming, or NLP, can help you become an excellent influencer, as well as acquire the selfawareness and techniques to adapt and change to achieve your aspirations.

If you’re ready to take charge of your life at work – and to stop allowing your fortunes to be dictated by bosses, colleagues, employers, customers, or anyone else – then this book is a good place to start.

Duration of this course... 12 days + 4 two hour support sessions This course will be done... With Zoom video and practice session

Reprogramming the Mind for Success

Making change happen at work often seems difficult. Have you ever found that, no matter how much you try, you’re still frustrated in your efforts to make things better?

Maybe you’ve been so determined in the past that you worked harder and harder, yet still didn’t get what you wanted. This experience isn’t so surprising, certainly if you subscribe to a core NLP premise, that:

If you always do what you’ve always done, you’ll always get what you’ve always got.

So in order to get a different result, you probably have to make some changes and find alternatives to your tried-and-tested actions and responses to people, situations, and challenges. At the heart of NLP is the idea that if you about continually seek new choices and try different things, you achieve what you want.

The fact that you’re reading this book suggests that you may well be ready to make some changes. Throughout the book I show you how to use NLP to discover the drivers of your thinking and behaviour. You can discover how to detect the patterns and habits that you hold unconsciously – and realise when these patterns and habits are very useful to you, as well as when they aren’t.

Think of your brain as a bespoke computer, programmed to run you. As with any software program, you only notice the bit that comes up on the screen. The detailed and sophisticated program is running behind the scenes, out of your awareness. You may not realise that some of this software can be deleted, installed, or upgraded to get far more effective results. The same can be said of your unconscious mind. After you start paying some attention and observing how your mind is working, you have the choice to delete, upgrade, or install whichever bit of ‘thinking software’ you desire.

NLP offers you the keys to unlocking your own potential. Reprogramming your mind for success is in your hands. Removing previous limitations is inevitable. Your dreams become your goals, and they’re goals you can achieve.

You can’t change other people. All you can change is yourself and how you respond to other people. When people around you are ready to change, you can use many of the tools and approaches you discover in this book to coach and help them.

Want to be better coach? Book onto this programme

What does the programme consist of?

Pre course Study

There are several books in your starter pack that we provide about the principles which explain how we experience life. These are based on the insights of Syd Banks in the 1970s. Here is what one of his earlier students said:

“I was a practicing psychiatrist at the time, and, truth be told, I wasn’t a particularly happy one. I had struggled with depression, negative thoughts, anger and frustration for years.What I heard that day awoke a new awareness — an insight that significantly changed the course of my mental wellbeing, and forever altered my approach to clinical practice.” Dr. Bill Pettit

Along with the books there are some podcast videos from Kali and Steve and some classic talks from Syd Banks. These will give you a good grounding in the 3 Principles prior to experiencing a personal transformation on the programme.

Pre course Study

There are several books in your starter pack that we provide about the principles which explain how we experience life. These are based on the insights of Syd Banks in the 1970s. Here is what one of his earlier students said...

Evaluating your Development as a Coach

The programme requires you to coach for a minimum of 60 hours outside of the taught programme in order to be eligible for the Association of Coaching Accredited Advanced Diploma in Coaching. You will be expected to record and evaluate all of your coaching hours and complete two short assignments.

Evaluating your Development as a Coach

The programme requires you to coach for a minimum of 60 hours outside of the taught programme in order to be eligible for the Association of Coaching Accredited Advanced Diploma in Coaching...

The Taught Programme

There are six 2-day modules delivered live on Zoom with four group coaching supervision sessions between the modules.

The Taught Programme

There are six 2-day modules delivered live on Zoom with four group coaching supervision sessions between the modules.

Module 1 – The Foundation

We explore how our mind works and explain the predictive brain and inside out thinking. There are 3 Principles which govern how we experience our own ‘reality’ and life.

We introduce The Principles Coaching Model and demonstrate its use. Delegates then participate in coaching practice using the model. There then follows a group reflective discussion about insights so far.

We explore what ‘Your True Identity’ is and who you really are and how we can use this in our own lives and to create a space for our coachees to have insights.

We discuss paradigm shifts and the barriers to a greater understanding of the ‘Principles’.

We’ll show you how to have effective contracting to ensure ethical, legal and practical requirements are met.

Module 1 – The Foundation

We explore how our mind works and explain the predictive brain and inside out thinking. There are 3 Principles which govern how we experience our own ‘reality’ and life...

First Group Supervision Session

The supervision sessions are designed to support you to apply what you have learned with your coaching clients.

First Group Supervision Session

The supervision sessions are designed to support you to apply what you have learned with your coaching clients.

Module 2 – Deep Listening and How to Communicate The Principles

We delve into listening at a much deeper level to discover how the coachee creates their reality from their script and belief system. There follows a group exercise to uncover what was heard in a coaching demo and to develop questions to explore further.

Group coaching takes place with each person rotating with an opportunity or problem whilst the other 2 develop questions to further explore the situation.

There will be opportunities to practice your coaching with observation and feedback from trainers.

How to teach the 3 Principles without getting ‘intellectual’ resistance from groups.

Module 2 – Deep Listening and How to Communicate The Principles

We delve into listening at a much deeper level to discover how the coachee creates their reality from their script and belief system...

Second Group Supervision Session

Accountability session and supervision session.

Second Group Supervision Session

Accountability session and supervision session.

Module 3 – High Impact Coaching with Rock Solid Confidence

We look into the key strategies we need to use to get results with your clients using the presenting problem and showing you where to focus to get the best outcome. There will be another coaching demo where you will unpack the key strategies used in the demo so that you can then apply it yourself.

We’ll show you how to do an Intake Session with confidence and include how to use your questioning skills to enhance your client’s experience.

We’ll take a deep dive into how the coach can develop self-awareness of their own connection with the coachee so that it feels effortless.

There will be a Q&A about where everyone is up to with applying inside out thinking and explore how outside in thinking drives catastrophising, anxiety and worry for ourselves and our clients, how to alleviate it and make the practice habitual.

Module 3 – High Impact Coaching with Rock Solid Confidence

We look into the key strategies we need to use to get results with your clients using the presenting problem and showing you where to focus to get the best outcome...

Third Group Supervision Session

Accountability session and supervision session.

Module 4 – Accelerating Your Coaching/Training Business

In this module we help you to identify the right customers for you and explore the reasons customers and clients come to you e.g. mental well-being, stress reduction and achievement.

We look at how having a bulletproof belief in your ability to get results will ensure that you are ready for opportunities and put an appropriate monetary value on your services.

We’ll discuss how to sell into, and contract effectively, in organisations and look at the ethical and legal considerations using case studies.

We will evaluate your progress with coaching practice with trainer observations.

Module 4 – Accelerating Your Coaching/Training Business

In this module we help you to identify the right customers for you and explore the reasons customers and clients come to you...

Fourth Group Supervision Session

Accountability session and supervision session.

Module 5 – Evaluating How Far You Have Come & Living the 3 Principles

We discuss the impactful insights discoveries and realisations that you have had since the start of the programme that are making a big difference in your life.

We review which actions you have taken to accelerate your coaching/training business after the last modules and share with the group.

We explore whether inside out thinking only works one way or are you experiencing situations where your feelings still get triggered by external events or people? This is all about ensuring delegates are having a deep embodied understanding of the ‘Principles’ rather than a surface, intellectual understanding.

We then take this further by looking at how we can apply the ‘Principles’ to other aspects of life including inter-personal relationships at home and at work. We also explore goal setting using the ‘Principles’ and how this can be a game changer.

We’ll also review your marketing strategy and look at how well it’s working for you. We’ll ask the group to share ideas and what has been successful.

Module 5 – Evaluating How Far You Have Come & Living the 3 Principles

We discuss the impactful insights discoveries and realisations that you have had since the start of the programme that are making a big difference in your life...

Module 6 -Thriving

The aim of the final module is to keep you thriving once the course is over. How can you keep having insights that will enable you to move forward in your life and career? We will discuss the success we have all had with our clients throughout the programme and learn from each other so that we can consistently apply what works.

We will introduce a final model to give you an even greater understanding of how the ‘Principles’ coaching process works.

We will help you design a workshop (or multiple workshops!) for your target audience that you can go out and deliver straight away, creating an income stream for your business.

Final celebration and presentation of certificates.

Module 6 -Thriving

The aim of the final module is to keep you thriving once the course is over. How can you keep having insights that will enable you to move forward in your life and career?

Why Choose an Accredited Programme?

Certified Practitioner of Time Line Therapy Certificate

At a time when everyone seems to be offering coaching, taking a course accredited by a professional body differentiates someone in the marketplace. Unfortunately, anyone can set up a business and call themselves a “coach”. That doesn’t mean that they have the required competencies and knowledge to coach effectively, ethically and to be able to help their clients get the results they want!

An Association for Coaching accredited course has a relationship with coach accreditation, once you have completed an accredited course, you can fast track to becoming accredited. The Advanced Accredited Diploma is the AC’s highest level and is fully aligned to the AC Competencies and the Global Code of Ethics. The AC is one of just three global coaching professional bodies who work together to promote the Global Code of Ethics – which is seen as crucial to ensure coaching is professionalised. AC Accreditation is recognised worldwide.

Ultimately, an accredited programme demonstrates your professionality as a coach in an increasingly competitive marketplace and when combined with the 3 Ps approach will provide you with the strategies to take your client to a space where they can achieve the results they want.

Interested in a complete personal transformation? Book onto this course today!